Our Story

We’re a small business based in St. Petersburg, Florida — just us, our rescue pups, and a dream to make thoughtfully designed dog gear that’s built to last. Whether your dog is a trailblazer or a city stroller, a beach bum or a backyard lounger, our products are made to help you roam together with style, confidence, and connection.

 

Scroll to learn more about us!

 

Dog with a pink wheelchair in a park wearing a Sassy AF bandana, with text about Nala the dog and her brand Love Nala Boutique.

 

Dog by a river with a bright orange leash. Text on the side about 'Chino' and 'Rescue & Roam' on a green background

 

Two people standing on a mountain with promotional text and logos for 'Rescue & Roam' on a green background.


 

How One Gift Inspired Our Mission

Our very own CEO, Nala, received her wheelchair from a nonprofit organization called Tyson’s Love and Hope on Wheels. That gift gave Nala the freedom to roam again and inspired our mission to give back. Today, a portion of every sale is donated to Tyson’s and to other rescues and nonprofits across Tampa Bay — helping dogs who need a little extra love and a lot more adventure find their freedom and their forever homes.